#1097 GISIMA – GS and BMW TURBO (GALLETAS SIRO PROMOTIONAL) (Around 1986)

There are not so many Gisima models as one may think, but some are quite rare and others are common. These two models are probably the ones that were made in bigger quantities, that is, the two most representative of this die-cast maker. The BMW already appeared in this blog in entry #795.

The GS is new to this blog, but I have to say it was my first Gisima, bought in 1984 or 1985. The original one had the same colour as the BMW, and it broke while playing with it. First the trunk, then everything else. I kept the remainings for a long time. This other model in red was bought much later, approximately in 2021, if I recall properly, together with the other car in the pictures.

The particularity of these two, is that they are promotional items, as they could be originally found in the boxes of Siro cookies (galletas in Spanish). Siro had a long tradition of giving away die-cast cars of different makers, mainly Mira and Gisima, but also Guisval o Guiloy were once part of the promotions. It is an open question if a particular model by Gisima was produced more often with the Siro sticker or without it (for retail sale), as these were rare to find in shops, that usually prefferred more renowned brands such as Guisval or Mira.

I once wrote a very long article dealing with promotional die-cast cars in Spain, that I published in the magazine Figuras En Acción, and the longest chapter in that article was the one dedicated to Siro. It is worth the time downloading this magazine and translating the text using Google Lens or any other online translator if you are interested in this particular brand.

Of course I have to remark that both models are copies of Majorette toys, being the GS the GS Camargue. Some other mdels made by Gisima, especially in the first years are knock-offs of more famous international brands, but in the later years, let´s say around the turn of the decade and from then on, they produced their own casts. These models are much more scarce but also more interesting for collectors, despite having very basic casts and not many details. Maybe you want to take a look at some other Gisimas in this blog!

FACTS AND FIGURES: 

• Name: GS and BMW TURBO (GALLETAS SIRO) (PROMOTIONAL)
• Scale: 1:64
• Year: Around 1986
• Company: Gisima (Spain)
• Size: approx. 7 cm